Box Office Report: Bollywood’s Rs. 7000 Million At Stake In 20 Films

When will this Box Office dry run end?

Now that Kites has bombed at the box-office, all immediate hopes are pinned on Raajneeti and Raavan. With these two films will close the account of the industry for the first six months.

As is common knowledge, the first half of 2010 has not been very encouraging for the trade as onlyHousefull and Badmaash Company have clicked. A couple of small films like Love Sex Aur Dhokha worked their little magic at the ticket windows but just about. That is why the second half of 2010 is so important.

To pull the industry out of the dumps, at least four or five films will have to succeed at the turnstiles in the coming two months. There are around 20 big and/or eagerly awaited films due for release from June to December 2010. On a rough estimate, about Rs. 7000 million (Rs. 700 crore) of the industry is at stake in these 20 films.



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